L’OCA Quality Market

Client: L'OCA
Creative Director: Stéphane Fournier, Michael Davidson
Role: UX/UI Designer
Agency: Round
Website: https://www.loca.ca/

L’OCA is a newly launched artisanal grocery based in Sherwood Park, Alberta. To open their first-ever flagship store, the Round and Partner team approached the website design from the ground up. We began the project with stakeholder interviews to develop key archetypes for future grocery shoppers. As the lead UX designer, my role was to develop the user flows, sitemaps, and wireframes for the website and to present deliverables to key stakeholders. With the defined information architecture, the team moved into UI design, my role was to support the lead UI designers with the finalized designs.

© 2021 Lilian Leung